Deutsche Messe has just announced that Hannover Messe will not take place this year due to the increasingly critical situation surrounding the coronavirus pandemic.
Comprehensive travel restrictions, bans on group gatherings and a prohibition decree in the Hannover region make it impossible to stage the world’s leading trade fair for industrial technology, Deutsche Messe said in a statement.
At the same time, the coronavirus crisis is affecting the economy, and the manufacturing industry – Hannover Messe’s core clientele – is already struggling with serious consequences of the pandemic, the statement continued.
Demand and sales in German industry are declining, resulting in supply bottlenecks, production stops and reduced working hours for employees.
This is the first time in Hannover Messe’s 73-year history that the event will not take place.
Organisers are, however, working intensely on a digital information and networking platform for Hannover Messe that they will open to customers shortly.
Various web-based formats will enable Hannover Messe exhibitors and visitors to exchange information about upcoming economic policy challenges and technological solutions.
Live streams will transport interactive expert interviews, panel discussions and best-case presentations all over the world.
The online exhibitor and product search is also being enhanced, for example with a function that enables visitors and exhibitors to contact each other directly.
The next Hannover Messe will take place from 12th to 16th April 2021.