Riversimple reveals plans for £2.3m circular economy innovation centre

As Riversimple gears up to mass produce its hydrogen-powered eco couple, the British hydrogen car firm on Wednesday (24th Feb) revealed plans for a £2.3m circular economy innovation centre for Wales.

This fits in perfectly with the company’s business model, which is a classic circular economy approach.

Riversimple sees its business as not in selling products, but in selling mobility as a service.

This means the company would retain ownership of its cars and instead customers would pay a monthly fee that covers the car, maintenance, insurance and fuel.

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